{"id":40575,"date":"2021-07-15T16:56:05","date_gmt":"2021-07-15T20:56:05","guid":{"rendered":"https:\/\/vinacyt.com\/?p=40575"},"modified":"2021-08-10T17:38:34","modified_gmt":"2021-08-10T21:38:34","slug":"consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand","status":"publish","type":"post","link":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/","title":{"rendered":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR"},"content":{"rendered":"<p><em>Following sustained growth in value, the consultancy firm ranked the Vi\u00f1a Concha y Toro&#8217;s subsidiary as the world\u2019s number one Argentinean wine brand.<\/em><\/p>\n<p><span style=\"font-weight: 400;\">Trivento, the Argentinean subsidiary of Vi\u00f1a Concha y Toro, has achieved a major milestone: becoming the best-selling Argentinean wine brand in the world. Consultancy firm IWSR made the assessment based on Trivento\u2019s total wine sales of US$256,198,000 in 2020 through retail and e-commerce channels around the world.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe\u2019re very proud of this achievement, which is the result of many people\u2019s efforts, from our vineyard employees to those who represent our wines in international markets\u201d, said Trivento CEO, Marcos Jofr\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In recent years, Trivento has developed a robust strategy focused on its key markets, including the United Kingdom, United States, Brazil, Mexico, South Korea, Canada, Ireland and Benelux, among others. Through campaigns associated with sporting events and the attribute of boldness, such as the Bold Discoveries campaign together with Discovery Channel or sponsorship of David Beckham\u2019s Inter Miami CF, Trivento wines have won over critics and consumers around the world.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThis achievement is the result of a clear and precise commercial strategy to grow Trivento as a premium brand focused on our key markets\u201d, said Global Marketing Director, Felipe Rossel.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Following sustained growth in value, the consultancy firm ranked the Vi\u00f1a Concha y Toro&#8217;s subsidiary as the world\u2019s number one Argentinean wine brand. Trivento, the Argentinean subsidiary of Vi\u00f1a Concha y Toro, has achieved a major milestone: becoming the best-selling Argentinean wine brand in the world. Consultancy firm IWSR made the assessment based on Trivento\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":40573,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[80],"tags":[],"class_list":["post-40575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-excellence"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro\" \/>\n<meta property=\"og:description\" content=\"Following sustained growth in value, the consultancy firm ranked the Vi\u00f1a Concha y Toro&#8217;s subsidiary as the world\u2019s number one Argentinean wine brand. Trivento, the Argentinean subsidiary of Vi\u00f1a Concha y Toro, has achieved a major milestone: becoming the best-selling Argentinean wine brand in the world. Consultancy firm IWSR made the assessment based on Trivento\u2019s [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Vi\u00f1a Concha y Toro\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-15T20:56:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-10T21:38:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"980\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vi\u00f1a Concha y Toro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vi\u00f1a Concha y Toro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\"},\"author\":{\"name\":\"Vi\u00f1a Concha y Toro\",\"@id\":\"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb\"},\"headline\":\"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR\",\"datePublished\":\"2021-07-15T20:56:05+00:00\",\"dateModified\":\"2021-08-10T21:38:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\"},\"wordCount\":221,\"image\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg\",\"articleSection\":[\"Excellence\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\",\"url\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\",\"name\":\"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro\",\"isPartOf\":{\"@id\":\"https:\/\/vinacyt.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg\",\"datePublished\":\"2021-07-15T20:56:05+00:00\",\"dateModified\":\"2021-08-10T21:38:34+00:00\",\"author\":{\"@id\":\"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb\"},\"breadcrumb\":{\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage\",\"url\":\"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg\",\"contentUrl\":\"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg\",\"width\":980,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/vinacyt.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/vinacyt.com\/en\/#website\",\"url\":\"https:\/\/vinacyt.com\/en\/\",\"name\":\"Vi\u00f1a Concha y Toro\",\"description\":\"Vi\u00f1a Concha y Toro se ha convertido en el principal productor de vinos de Latinoam\u00e9rica con una destacada posici\u00f3n entre las compa\u00f1\u00edas de vino m\u00e1s importantes del mundo y con presencia en m\u00e1s de 130 pa\u00edses\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/vinacyt.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb\",\"name\":\"Vi\u00f1a Concha y Toro\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vinacyt.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/40d103b9a6d00cd093d12c6162c9eb850a429bf2416787e7f1b965e29e0454b1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/40d103b9a6d00cd093d12c6162c9eb850a429bf2416787e7f1b965e29e0454b1?s=96&d=mm&r=g\",\"caption\":\"Vi\u00f1a Concha y Toro\"},\"url\":\"https:\/\/vinacyt.com\/en\/noticia\/author\/vinaconchaytoroconchaytoro-cl\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/","og_locale":"en_US","og_type":"article","og_title":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro","og_description":"Following sustained growth in value, the consultancy firm ranked the Vi\u00f1a Concha y Toro&#8217;s subsidiary as the world\u2019s number one Argentinean wine brand. Trivento, the Argentinean subsidiary of Vi\u00f1a Concha y Toro, has achieved a major milestone: becoming the best-selling Argentinean wine brand in the world. Consultancy firm IWSR made the assessment based on Trivento\u2019s [&hellip;]","og_url":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/","og_site_name":"Vi\u00f1a Concha y Toro","article_published_time":"2021-07-15T20:56:05+00:00","article_modified_time":"2021-08-10T21:38:34+00:00","og_image":[{"width":980,"height":600,"url":"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg","type":"image\/jpeg"}],"author":"Vi\u00f1a Concha y Toro","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Vi\u00f1a Concha y Toro","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#article","isPartOf":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/"},"author":{"name":"Vi\u00f1a Concha y Toro","@id":"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb"},"headline":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR","datePublished":"2021-07-15T20:56:05+00:00","dateModified":"2021-08-10T21:38:34+00:00","mainEntityOfPage":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/"},"wordCount":221,"image":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg","articleSection":["Excellence"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/","url":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/","name":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR - Vi\u00f1a Concha y Toro","isPartOf":{"@id":"https:\/\/vinacyt.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage"},"image":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg","datePublished":"2021-07-15T20:56:05+00:00","dateModified":"2021-08-10T21:38:34+00:00","author":{"@id":"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb"},"breadcrumb":{"@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#primaryimage","url":"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg","contentUrl":"https:\/\/vinacyt.com\/content\/uploads\/2021\/08\/trivento-n1.jpg","width":980,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/consultancy-firm-names-trivento-as-worlds-no-1-argentinean-wine-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/vinacyt.com\/en\/"},{"@type":"ListItem","position":2,"name":"Trivento is the Argentinean wine brand No. 1 in the world according to IWSR"}]},{"@type":"WebSite","@id":"https:\/\/vinacyt.com\/en\/#website","url":"https:\/\/vinacyt.com\/en\/","name":"Vi\u00f1a Concha y Toro","description":"Vi\u00f1a Concha y Toro se ha convertido en el principal productor de vinos de Latinoam\u00e9rica con una destacada posici\u00f3n entre las compa\u00f1\u00edas de vino m\u00e1s importantes del mundo y con presencia en m\u00e1s de 130 pa\u00edses","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vinacyt.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/vinacyt.com\/en\/#\/schema\/person\/06b9c8eed334179af142451ebcd6eceb","name":"Vi\u00f1a Concha y Toro","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vinacyt.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/40d103b9a6d00cd093d12c6162c9eb850a429bf2416787e7f1b965e29e0454b1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/40d103b9a6d00cd093d12c6162c9eb850a429bf2416787e7f1b965e29e0454b1?s=96&d=mm&r=g","caption":"Vi\u00f1a Concha y Toro"},"url":"https:\/\/vinacyt.com\/en\/noticia\/author\/vinaconchaytoroconchaytoro-cl\/"}]}},"_links":{"self":[{"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/posts\/40575","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/comments?post=40575"}],"version-history":[{"count":0,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/posts\/40575\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/media\/40573"}],"wp:attachment":[{"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/media?parent=40575"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/categories?post=40575"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vinacyt.com\/en\/wp-json\/wp\/v2\/tags?post=40575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}