{"id":8492,"date":"2018-01-19T15:25:56","date_gmt":"2018-01-19T18:25:56","guid":{"rendered":"https:\/\/conchaytoro.dev\/vina-concha-y-toro-defines-changes-in-its-commercial-structure\/"},"modified":"2020-10-05T18:30:57","modified_gmt":"2020-10-05T21:30:57","slug":"vina-concha-y-toro-defines-changes-in-its-commercial-structure","status":"publish","type":"post","link":"https:\/\/vinacyt.com\/en\/noticia\/excellence\/vina-concha-y-toro-defines-changes-in-its-commercial-structure\/","title":{"rendered":"Vi\u00f1a Concha y Toro defines changes in its commercial structure"},"content":{"rendered":"<p>The new structure aims to attend to the markets in which it operates in a more specialized way, and continue to strengthen the Premium focus of its wines produced in Chile, Argentina and California.<\/p>\n<h2>The changes are structured as follows:<\/h2>\n<p>The Corporate Distribution Offices Division and Corporate Export Division have been created. Thomas Domeyko has been appointed as Corporate Distribution Offices Director, and will be responsible for the UK, Nordic, Canadian, Mexican and Brazilian markets. Meanwhile, Cristi\u00e1n L\u00f3pez has been appointed as Corporate Export Director, and will be responsible for markets in which the company does not have its own distribution network.<\/p>\n<p>The commercial structure for the United States and Chile is maintained.<\/p>\n<p>These changes aim to expand the excellent results that have been obtained in key markets, leverage that expertise and extend it to all countries in which the company is present. The changes will also promote a new way of working, focused on obtaining greater growth, profitability and value through a new corporate culture based on process simplification and increased integration between areas and work teams.<\/p>\n<p><img decoding=\"async\" class=\"alignright size-full wp-image-24933 lazyload\" data-src=\"https:\/\/www.conchaytoro.com\/content\/uploads\/2017\/01\/vi\u00f1edo-generico.jpg\" alt=\"vi\u00f1edo generico\" width=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/p>\n<p>Furthermore, the new structure includes changes in some of the winery\u2019s subsidiaries. Paul Konar, current General Manager of Quinta de Maipo, has been appointed General Manager of Vi\u00f1a Cono Sur, and Jos\u00e9 Manuel Infante has in turn been appointed General Manager of Quinta de Maipo.<\/p>\n<p>\u201cThis structure is in line with a new definition of the company\u2019s strategy to address the current reality and an industry that is constantly changing. In this way, Concha y Toro and its subsidiaries\u2019 Premium category and wines produced in Argentina and the US are strengthened with new marketing and commercial structures that respond to this guideline. We are sure that this new stage for Vi\u00f1a Concha y Toro will strengthen the company\u2019s strategic focus, and enable it to successfully face future challenges,\u201d said Eduardo Guilisasti, CEO of Vi\u00f1a Concha y Toro.<\/p>\n<p>Vi\u00f1a Concha y Toro would also like to thank two senior executives, who are leaving the company, for their commitment and great work carried out over the years. Cristi\u00e1n Ceppi, who held the position of Southern Zone Corporate Manager, undertook efforts to strongly position our brands in Latin America and the Caribbean. Meanwhile, Adolfo Hurtado, who was highly involved in the Vi\u00f1a Cono Sur project, worked to develop its wines, and foster its growth and international positioning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new structure aims to attend to the markets in which it operates in a more specialized way, and continue to strengthen the Premium focus of its wines produced in Chile, Argentina and California. The changes are structured as follows: The Corporate Distribution Offices Division and Corporate Export Division have been created. Thomas Domeyko has [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1362,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[80],"tags":[],"class_list":["post-8492","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-excellence"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vi\u00f1a Concha y Toro defines changes in its commercial structure - Vi\u00f1a Concha y Toro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vinacyt.com\/en\/noticia\/excellence\/vina-concha-y-toro-defines-changes-in-its-commercial-structure\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vi\u00f1a Concha y Toro defines changes in its commercial structure - Vi\u00f1a Concha y Toro\" \/>\n<meta property=\"og:description\" content=\"The new structure aims to attend to the markets in which it operates in a more specialized way, and continue to strengthen the Premium focus of its wines produced in Chile, Argentina and California. 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