The North American subsidiary has appointed four presidents, each of whom will lead a division and report directly to BOE’s board of directors in Chile.

Viña Concha y Toro´s California subsidiary, Bonterra Organic Estates, has announced a new leadership structure. Bonterra reached a volume of 3.2 million cases in the U.S. last year, according to Impact Databank, with brands such as Bonterra, Casillero del Diablo, Fetzer, Trivento, 1000 Stories and Cono Sur, among others.

The subsidiary appointed four presidents, each of whom will head a separate division and report directly to the board of Bonterra Organic Estates in Chile. The commercial unit will be headed by Allison Wetsel as president of sales and wholesale. Rodrigo Maturana will be president of marketing. Both were previously senior vice presidents of the company.

Erik Olsen, until now COO, will oversee vineyard, winemaking and winery operations, as well as production and supply chain, as president of operations. And hitherto Senior Vice President Emmanuel Garibay becomes President of Finance and Administration.

“Our new management model will take our business to new levels, harnessing the power of collaboration, innovative management and the extraordinary talent and experience within our organization,” commented Eduardo Guilisasti, CEO of Viña Concha y Toro.